People are becoming more and more health conscious with every passing year.
Good health and longevity have become a priority for many people, and they will go to great lengths to achieve it.
Cigarette smoking, once a status symbol among the "cool" and "hip," is now all but demonized.
Most indoor establishments have banned it, college campuses have made it illegal to have a cigarette altogether, and you rarely ever see anyone smoke a cigarette in TV or movies anymore.
There's a new fad diet that pops up every couple of weeks, whether it's plant-based, paleo, whole30, weight watchers, or one of the many, many others.
Exercising has never been more in demand. The rise of the "fitness entrepreneur" is proof of that.
People won't go near things that have been proven to cause cancer and for a good reason. No one wants cancer.
If something is known to be a carcinogen, it must come with a warning, or there could be grounds for a lawsuit.
But what if I told you there's a place in Montana where people willingly expose themselves to high levels of carcinogens.
They are willing to breathe in air and drink water full of the second leading cause of lung cancer in America.
I'm talking about radon, and there's a place in Montana where people pay to inhale and drink radon.
Sounds crazy, but it's real.
We'll learn more about it in the article below.